You must enable a 2-step verification process to provide additional security to your WhatsApp Business API account. Meta also gives green tick badges only for businesses and not for individuals or influencers. It’s important to note that Meta doesn’t consider paid or promotional content as valid sources for evaluation. Therefore, to increase the chance of being recognized as an official business account, it is beneficial to have 3-5 media coverage links from reputable news outlets or magazines. This is because meta recognises a frequently searched-for company as a notable or prominent brand or entity. Only some businesses out there can get its WhatsApp green tick badge. Here’s a video from one of our WATI experts on how to complete your META business manager verification. To be eligible for verification, your business must be legally registered with local authorities and have a valid phone number and physical address. Verifying your Facebook Business Manager account through Meta Business Manager is to ensure that the account belongs to a reputable organisation. So there’s no need to get confused whenever you come across Facebook/META business manager. If you aren’t aware, Facebook Business Manager is now Meta Business Manager. ![]() Verify your business on the META business manager We also recommended that you reach Tier 2 or higher messaging levels. Through these messages, you will demonstrate to WhatsApp that you are actively and seriously utilising the platform for your business efforts. If you want to increase the chance of getting a WhatsApp green tick badge, reach out to a minimum of 1,000 people daily through business-initiated messages. Once you’ve received your WhatsApp API access and before moving to the next step, start sending out WhatsApp Campaigns as soon as possible. However, it is essential to note that the green tick badge is not available on the free WhatsApp business app. This will allow you to begin utilising WhatsApp for your business needs. ![]() You must first register for the WhatsApp Business API and set up a business account through a Business Solution Provider (BSP) like WATI. Here are the procedures to follow before you even get started with the process of applying for a WhatsApp green tick badge. ![]() Prerequisites to meet before applying for a WhatsApp Green Tick badge. Now that you know about the WhatsApp green tick badge, let’s look at how to get started with the verification process. WhatsApp takes verification and validation of business accounts seriously to safeguard its users from spam and fake accounts. This feature not only increases the authenticity of your account but also contributes to building trust and reputation for the brand. With this badge, users can be confident that they’re communicating with a genuine brand, not a fake one.
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